Archive for October, 2010

Google Maps SEO / Google Local SEO

Need help ranking on Google Local / Google Maps?

As you may or may not know, Google recently changed the game…again. If you search for a local service provider in your city, what do you see? You see that Google has taken the once small and obscure Google Maps/Google Places and has begun replacing “organic” search results with these new maps results.

So what does this mean for you? Well that depends, some people who were in the top of the organic search results recently are nowhere to be found now. Others who may have been nowhere to be found in organic are possibly ranking very high now with the new format.

Let’s go over some details about Google Local SEO and why it’s important and more importantly, how we can help your business.

Why is Google Local SEO So Important?

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It Allows You to Connect With Your Customers

The main benefit to Google Local search results is that it allows you to connect directly with customers. Not only on Google itself, but on the slew of sites Google pulls information from such as Yelp, YP.com, and other similar sites. The better exposure you have on these sites, the better you will do on Google Local Search.

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Manage Complaints and Monitor Reviews About Your Company

Reviews and complaints are probably the most important things a business owner now has to worry about. Not only did Google change up the way they show search results, they also include both good and negative reviews about your business right in the search results. That can be a scary or great thing, it all depends on how good you are at web reputation management and turning those angry reviewers into happy ones which can sometimes mean swallowing your pride and sticking to “the customer is always right” slogan.

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Add Images & Videos

One of the new great features Google has done with the local search results / Google Maps is allowing business owners to upload not only images of their business but also videos. This is a great way to add some real depth to your listing. Take a look at Thought Mechanics Google Page. Notice all the goodies we added? We have 5 videos our video production team created for past clients, and we also have 10 screen grabs of past web design projects we have completed. So, not only does it look nice and add value for potential clients, we think it may help you rank higher in the search results as well

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Keep Track of Stats Such as Views, Clicks, and Actions

We can get you setup so you are able to track stats on how many people are viewing and reviewing your company listing or taking actions on your listing such as getting driving directions or reading reviews. It’s important to stay in tune with the community especially now that your customers reviews and voices are so well seen.

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So obviously this new search results format is here to stay, it’s quickly rolling out across all major cities and by the time you read this by clicking through form a search engine, the change will probably be rolled out 100% by then. If you’re ready to take on Google’s new search results page and have your company seen, give us a shout and let’s talk!

Google Maps SEO / Google Local SEO

More PlayStation Phone Details and Pics Emerge

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More pictures of the rumored PlayStation Phone have shown up, and the device looks as sleek as ever. Details about the device’s software and Sony’s plans have also been revealed through an earnings call and sources close to the project.

But first let’s deal with the question of the device’s authenticity. When we reported on the PlayStation Phone last week, it was the culmination of a long series or rumors about an Android-powered, Sony-designed gaming device. The source for this big development was gadget blog Engadget, which simply posted pictures and details under the headline “The PlayStation Phone.”

When some gadget enthusiasts questioned whether or not the device was real, Engadget staked its reputation on the news and followed up with a claim that multiple, reliable sources very close to the project were behind the leak. Furthermore, Sony was asked about the leak in an earnings call and while its executives didn’t confirm it, they assured listeners that something similar was inevitable, and that prototypes exist.

Engadget believes this is one of those prototypes, and it acquired new photos, some of which we’ve included here. It also reports that the device’s codename is “Zeus,” and that while it runs Android, different prototypes seem to be running different versions. One prototype carries an 8 GB SD card to supplement “at least” 512 MB of internal data storage.

As we reported before, the device has a 1 GHz Snapdragon processor, a touch pad, and a 5-megapixel camera. Those specs should be more than enough to play classic PlayStation games and new games alike. Here are the pics; head over to Engadget for more.